Category Archives: Strategic Planning

Planning and Execution of Business Strategy

11/21/2013 Portland, Oregon – Pop in your mints…

The gift of time we have been given here at The Mint has not been wasted.  In a way, it has given us a chance to reevaluate what we are doing and how we can best serve humankind.  Now that we have discovered the key to reversing the effects of climate change without limiting human reproduction or dooming large swaths of land to “conservation,” we wish to encourage others to embrace these ideals and employ them to their benefit.

How can we accomplish this?  By assisting them not only with strategy planning, but execution of said strategy.  It is perhaps a little known fact that there is very little, if any, bad strategy that makes it past any form of group debate (bad strategy is almost always born in a vacuum and dictated).  What tends to go badly is the execution of said strategy.  It is then commonplace to pin the blame of what was really a failure to execute on the only one without a voice and a job to save, the strategy itself.  Voila!  Bad strategy.

Strategy is generally good because it does not just guide action, it demands action.  It may come as a further shock that, while there are a great deal of tasks that are associated under the umbrella of the English word “work,” it is almost at the point that one acquires a job and is remunerated for it when they stop what we call action, or striving forward to improve conditions so that less work must be done to achieve the same or superior results.

Sadly much of the work done today is aimed at maintaining and increasing efforts to justify why the “work” must be done.

Action is progress, work is, well, work.  This is not to say that all work is like this, but it is a nasty tendency that is the byproduct of the insane “debt is money” currency system that we trade and save in, a system that, in just over 40 years of widespread operation, has distorted incentives to the point to where GDP is increased by increasing debt, which by definition is consumption, not “Product.”

But we digress, as we are excited to help you personally and your organization stop working and start progressing.  How can we do this?  Read on…

The Mint Strategy Planning and Execution Services for Individuals and Businesses

The local and national economy is undergoing a large scale reset which will impact nearly every business model.  This is creating both challenges and opportunities that may be a once in a generation event.  Are you an individual, business owner or division head in need of fresh ideas from an outside perspective?  If so, we invite you to have a Mint.

Here at The Mint, we offer both group and one on one strategy sessions for small to mid-sized companies who wish to grab hold of the opportunities that await them as their larger counterparts go the way of the dinosaur.  Initial consultations will generally last one hour and can be done via email, over the phone, or in person if located in the Portland area.

The purpose of the strategy session is to brainstorm with you about your business and the challenges and opportunities you face.  It is often best done outside of one’s normal office environment, as being surrounded by day to day tasks (we call them distractions) often stifles creativity and blinds one to what is occurring outside one’s own four walls.

Battle of Borodino 1812 by Louis Francios, Baron Lejeune
Napoleon at Borodino, poor execution, and plan B was even worse!

While strategy is important, what is even more important is the execution of a strategy.  Strategies, from the battlefield to the boardroom, are well thought out, detailed plans.  Plans that can be utterly useless and counterproductive if there are persistent errors in executing it.

At The Mint, we do not want to see that happen to any of our clients, and our hope is that we will find something practical that we can assist with in aiding you with said execution of your shiny new strategy, such as seeking funding or streamlining processes.

That said, we consider the strategy session to be sacred and confidential, and it will never be reduced to a petty sales pitch.

We are carrying out this exercise chiefly because we want to play a small part, if possible, in invigorating our local and national economy.  We have an international MBA, hold the designation of Certified Treasury Professional, and 18 years of experience in finance and accounting in various industries and would love to hear from you!

If you are interested, please send and email to with your industry, approximate annual revenues and assets, and the biggest challenge you see on the horizon as well as your preferred method of contact (phone, email, in person) and, of course, a way to contact you.

Let The Mint help you avoid approaching Waterloo or Gettysburg unprepared or, should you find yourself at Borodino, let us help you plan your retreat.

Stay tuned and Trust Jesus.

Stay Fresh!

David Mint


Key Indicators for November 21, 2013

Copper Price per Lb: $3.18
Oil Price per Barrel:  $95.09

Corn Price per Bushel:  $4.23
10 Yr US Treasury Bond:  2.78%
Mt Gox Bitcoin price in US:  $736.79
Gold Price Per Ounce:  $1,242

MINT Perceived Target Rate*:  0.25%
Unemployment Rate:  7.3%
Inflation Rate (CPI):  -0.1%
Dow Jones Industrial Average:  16,010
M1 Monetary Base:  $2,662,000,000,000

M2 Monetary Base:  $10,895,800,000,000

A Wealth of Marketing Knowledge

9/24/2013 Portland, Oregon – Pop in your mints…

Are you interested in successfully marketing a product or service?  Today we take a small deviation from monetary matters to provide our faithful readers with some advice on marketing.  The articles linked below are must reads for anyone positioning a product or trying to close a sale circa 2013.

The first article, by Peep Laja, founder of Markitekt, is on nine things to keep in mind when working to influence purchasing decisions.  Taken together, they will dispel any number of myths that you may be currently laboring under:

9 Things to Know About Influencing Purchasing Decisions

While influencing purchasing decisions is paramount, it is equally important to close the sale once one senses that the decision has been made.  But how can you close the sale when you are not present at that crucial moment?  Your packaging must do it for you!

Packaging:  The Last 10 Seconds of Marketing

Finally, an article that is near and dear to our hearts here at The Mint.  While advertising on Social Networks is necessary to get the ever shrinking attention span of consumers directed at your offering, what appears on Social Networks alone is hardly perceived as authoritative.

Independent blog reviews, on the other hand, give an air of authenticity to what is being said.  After all, reaching out to a well known blogger and having them review your offering takes a bit more time and effort than simply posting on Facebook:

Blogs Outrank Social Networks for Consumer Influence:  New Research

And there you have it, three articles that we hope will challenge and enrich your marketing experience as well as helping to focus your limited time and resources on things that matter to consumers.

Happy selling, Stay tuned, and Trust Jesus!

Stay Fresh!

David Mint

Key Indicators for September 24, 2013

Copper Price per Lb: $3.22
Oil Price per Barrel: $102.86
Corn Price per Bushel: $4.53 
10 Yr US Treasury Bond: 2.68%
Mt Gox Bitcoin price in US: $133.28
Gold Price Per Ounce: $1,311 
MINT Perceived Target Rate*: 0.25%
Unemployment Rate: 7.3%
Inflation Rate (CPI): 0.1%
Dow Jones Industrial Average: 15,395
M1 Monetary Base: $2,469,100,000,000 
M2 Monetary Base: $10,783,000,000,000

The Debut of The Mint Money Supply Digest

5/3/2013 Portland, Oregon – Pop in your mints…

Today at The Mint we are launching The Mint Money Supply Digest.  Longsuffering readers of The Mint will recall that we launched a now defunct service known as the “72 Hour Call” which was an attempt to predict the future direction of a specific trade three days out.  After roughly 63 attempts, of which we were batting .524 (correct 52.4% of the time) we decided that the short term call was a fool’s game best left to high frequency traders and those with insider information.

However, the 72 Hour Call exercise was not in vain, rather, what it revealed was that while our Key Indicators (listed below), when taken together, revealed no reliable and/or actionable data with regards to short term trades.  Over time, however, the Key Indicators have proven extremely helpful in projecting longer term trends which tend to underpin the S&P 500 in particular and US equity indices in general.

Before we go further, we must give credit to both Lee Adler at the Wall Street Examiner and Greg Guenther of the Daily Reckoning’s Rude Awakening for their brilliant coverage of the frequent gyrations in the financial markets.  If you need information which is actionable on a shorter time horizon, we highly recommend following their insights.

The intent of The Mint Money Supply Digest is to provide insight via the observation of changes in the trend of our Key Indicators as to the direction of one simple yet critically important trend.

The simple trend is that of the money supply in terms of US dollars.  The goal of the monetary stimulus every central bank on the planet has undertaken to some degree or another over the past three to four years has been to simply increase the money supply and hope for the best.

Graph of Normalized DJIA and Gold assets classes vs. M1, M2, and Federal Funds Rate measures
Graph of normalized DJIA and Gold assets classes vs. M1, M2, and Federal Funds Rate measures

The strategy is a recipe for disaster, as we have explored in depth both here at The Mint and in our eBook series “Why what we use as Money Matters.”  The goal of The Mint Money Supply Digest is to keep our readers informed as to the trend of the Money Supply in terms of US dollars in an effort to keep you ahead of the curve when the disasters (for there will be a series of them) occur.

The disasters will come in one of two flavors.  The first flavor, which we will call vanilla for the moment, takes the form of the increases in the money supply begin to take hold to the point where inflationary expectations by a majority of the actors in the world economy who use dollars or dollar proxies (currencies and debt instruments which are pegged, directly or indirectly, to the US dollar) in trade become embedded to the point where inflation in consumer prices sparks a level of demand in consumer goods which quickly outstrips supplies of such goods.  The vanilla disaster is a mouthful, and it is where the trend is gently heading today.

The second flavor, the disaster which is unlikely in the short term save the appearance of black swan type events, we will call the chocolate variety.  The chocolate variety of disaster is simple, it takes the form of an unmitigated collapse in the money supply similar to what the world experienced in 2007 (which most people realized was occurring in 2008).  Were this to occur, it is time to get all chips off of the table.  Fortunately, our Key Indicators should give us roughly three to four years of advance warning of a full blow chocolate disaster taking place (barring the unpredictable, or black swan event, as it were).

As you can see, while the chocolate disaster is to be feared above all, it will be easier to prepare for given the lead time in the data.  The vanilla disaster, which is currently underway to some extent, will be somewhat more difficult to pinpoint in terms of timing but will likely have a lead time of roughly two to three months in which to take action.

Our bias, then, at the outset of The Mint Money Supply Digest, is to be on the lookout for the vanilla disaster while gauging, via the trends in our Key Indicators, just how much chocolate is mixed into the swirl which is the combined disaster that is slowly unfolding in US dollar land.

As a logical offshoot of our analysis, we keep an eye on something we call the “Monetary Premium,” which is our term for what most people simply refer to as money.  In our worldview, money does not exist in the tangible way that most people assume it does.  Rather, the concept of money comes into being when people begin to attach the attributes of money to something which gives that something (usually one of our Key Indicators) a premium above and beyond what normal market conditions and that special “something’s” physical or ethereal composition might otherwise dictate.

This increase in relative value of that special “something” is what we refer to as the Monetary Premium, and it is important, for a big part of making money is accurately identifying not where the monetary premium is, such as the US dollar, but in where it is gravitating towards, such as gold, Bitcoins, or sea shells.

With the preamble out of the way, we hope to keep the Digests as simple and sweet as a cone on a hot summer’s day.

The Mint Money Supply Digest for May 3, 2013

Today the swirl of disasters continues to tend towards the vanilla variety.  Jobless claims continued their positive trend and the unemployment rate reported by the BLS came down a notch to 7.5%.  This is good news and bad news.  Good news in that more people have jobs, and bad news in that every tick down in Unemployment moves the world closer to the day where the Federal Reserve is likely to turn the switch on their monetary Mega maid, their Quantitative easing programs, from suck to blow.  That day is still far off, however.

Today’s jobs report, coupled with the ECB’s dovish meeting announcements yesterday (they are throwing in the towel, albeit in slow motion, on austerity) and the BOJ’s Turbo Kids monetary strategy for an aging population are all buoying the money supply to counteract the unmitigated, innavigable disaster that is the world economy.  An economy that is desperately trying to reset itself without the benefit of knowing who is really solvent.

The vanilla disaster is still winning.

Stay tuned and Trust Jesus.

Stay Fresh!

David Mint


Key Indicators for May 3, 2013

Copper Price per Lb: $3.28
Oil Price per Barrel:  $95.68
Corn Price per Bushel:  $6.99
10 Yr US Treasury Bond:  1.73%
Mt Gox Bitcoin price in US:  $91.78
Gold Price Per Ounce:  $1,468 THE GOLD RUSH IS STILL ON!
MINT Perceived Target Rate*:  0.25%
Unemployment Rate:  7.5%
Inflation Rate (CPI):  -0.2%
Dow Jones Industrial Average:  14,987
M1 Monetary Base:  $2,565,500,000,000 LOTS OF DOUGH ON THE STREET!
M2 Monetary Base:  $10,571,400,000,000